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Sales Call Reluctance®
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The Psychology of Sales Call Reluctance®
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The Psychology of Sales Call Reluctance®

PsychScore® Technical Manual

SPQ*GOLD® was constructed to provide comprehensive and useful diagnostic insights into several important dimensions associated with initiating first social contact. Originally conceptualized and developed in the 1970s, and the recipient of more than 30 years of ongoing research, it is the only measure of its kind.

The information contained in this manual is designed to help users become acquainted with PsychScore® assessments and how to use them properly.

Includes:

PsychScore™ Technical Manual

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Sales Call Reluctance®, SPQ*GOLD® and the Fear-Free Prospecting & Self-Promotion Workshop® are registered trademarks of Behavioral Sciences Research Press, Inc., Dallas, Texas USA. PsychScore® is a trademark of Behavioral Sciences Research Press, Inc., Dallas, Texas USA. ALL RIGHTS RESERVED. Unless indicated otherwise, other trademarks appearing in this website are the property of Behavioral Sciences Press, Inc.